Wasp WPL304 Barcode Printer

Wasp WPL304 Desktop Barcode Label Printer (4", Thermal Transfer & Direct Thermal) is an affordable entry-level barcode label printer designed for small businesses and light-duty labeling applications.

Best for:
Shipping labels, barcode labels, product labeling, and small business inventory tracking.

Compatible with:
Wasp inventory software, shipping platforms, and Windows-based labeling software supporting WPL, ZPL, and EPL emulation.

Note:
Supports both direct thermal labels (no ribbon required) and thermal transfer ribbons for longer-lasting labels.

• 4" desktop barcode label printer (up to 4.17" print width)
• 203 DPI resolution for clear barcode and text printing
• Print speeds up to 4 inches per second
• Thermal transfer and direct thermal printing support
• Compact clamshell design for easy media loading
• See-through media window for quick supply checks
• USB, Ethernet, serial (RS232), and parallel connectivity
• Expandable memory via SD card slot

The Wasp WPL304 is designed for businesses that need a simple, cost-effective barcode label printer for everyday use. It provides reliable performance for low-volume printing without the complexity or cost of higher-end models.

• Ideal for small offices and retail environments
• Handles light-duty label printing tasks
• Easy setup and operation for new users
• Supports shipping labels, barcode labels, and product tags

How It Compares:

• Compared to WPL305 → more budget-friendly, lower speed and capacity
• Compared to WPL308Plus → entry-level vs advanced desktop performance
• Compared to industrial printers → smaller footprint, lower volume output

What’s Included:

• Wasp WPL304 label printer
• Standard accessories (power, cables depending on configuration)

Build Your Labeling System:

• Add thermal labels
• Add ribbons
• Add a barcode scanner
• Compare label printers

Frequently Asked Questions:

What is the WPL304 used for?
It is used for barcode labels, shipping labels, and product labeling in small business and office environments.

Does the WPL304 require a ribbon?
Only when using thermal transfer mode. Direct thermal printing does not require a ribbon.

Is this good for shipping labels?
Yes, it supports standard 4" wide labels including 4x6 shipping labels.